3-2-1 Fridays

3-2-1 Fridays: The very last Efikó in its current form.

Your weekly content marketing inspiration is going away.

3-2-1 Fridays: Getting stakeholder buy-in, writing more helpful content, and improving CTRs on your featured snippets

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3-2-1 Fridays: Building topical authority. content upgrades, and another AI prompt

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3-2-1 Fridays: Content refreshes using GSC, and two amazing ChatGPT recs

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3-2-1 Fridays: repurposing case studies, using an SME for E-E-A-T, and writing original intros

3-2-1 Fridays: Using ChatGPT for adversarial writing, content information gain scores, and writing great prompts.

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3-2-1 Fridays: Content distribution the Justin Simon way, Erica's editing process, and how to replace the "Ultimate Guide" phrase

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3-2-1 Fridays: The Paramedic Method of editing, a 60X content optimization playbook, and removing content fat.

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Friday Deep Dives (Creating a Content Distribution Engine: The Power of Reshare, Repost, and Remix)

3-2-1 Fridays: Bin rhetorical questions, choosing topics for an early stage B2B SaaS content strategy, and another AI prompt

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3-2-1 Fridays: Logical writing 101, a workflow for content repurposing, and content flows

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3-2-1 Fridays: Content marketing inspiration from Lionel Messi, a content refresh checklist, and making the best use of SMEs

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