Content Marketing Weekly Digest Ep. 57

Welcome to the 57th issue of Content Marketing Weekly Digest, a weekly newsletter that curates some of the best content marketing articles. I'm glad you're here.

Happy New Week, superstars,

How are we all doing?

I spent time out with the family at a Jurassic Park themed carnival. Dodo loved it.

Oh, to be a kid again!

Well, here’s your weekly content brew ☕

F*ck Keywords. Write Barbecue Content. This is a five ⭐ read. Content is changing. And if you ever wanted a manifesto on the path we should focus on as content strategists, this piece by Jason Mountford is it.

The Future of B2B SEO is Audience Development. I’ve shared this article by John-Henry Scherk before. But I think it’s wise to re-read it again after reading the barbecue content piece.

How Owned Media Funnels Quietly Unlock B2B Sales. Next, read this piece by Victor Eduoh of VEC Studio. He shares VEC Studio’s B2B owned media funnel framework and how you can use it to build an audience, keep your buyer's attention, and rack up sales.

Thanks for reading to the end. You all make writing this newsletter worth the trouble.

Enjoy. And have a great week.

Dozie

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